Thursday, February 08, 2007

Arm pits and Armani - Strange Sex Studies

Have you heard about the recent Unilever study suggesting women prefer clothes over sex?

That doesn't say much about their sex lives (and/or deflated libidos). According to another recent, bizarre sex study, when our men aren't busy getting the shaft while we shop, all we need is a whiff of their sweat to get back into the mood.

"Women on average say they would be willing to give up sex for 15 months for a closet full of new apparel, with two percent ready to abstain from sex for three years in exchange for new duds, according to a new survey of about 1,000 women in 10 U.S. cities. Sixty-one percent of women polled said it would be worse to lose their favorite article of clothing than give up sex for a month. " Source: Reuters

Are women that shallow? What about having sex while wearing our favorite clothes? What then? Why does Unilever even care?

Almost half of the study participants also reported that their favorite piece of clothing makes them feel sexier than their sex partners. One thousand women from 10 U.S. cities took part in the study. One thousand women who apparently need to be getting a whole lot jiggier.

Dry Idea
"Researchers concluded women who sniffed a chemical found in male sweat experienced an elevated hormone level, along with higher sexual arousal and a faster heart rate." Source: Metro Networks Communications Inc.

And I thought I was the only deviant who liked the musky scent of my husband's sweat.

The study, conducted by the University of California at Berkeley, is published in this week's "Journal of Neuroscience."

Are the experts really cluing us into anything we didn't already know?

6 Comments:

At 2:52 PM, Blogger Em said...

Seriously? Give up sex for new clothing? Suddenly I feel pretty expendable. Thank goodness my wife isn't a fashionista!

 
At 3:33 PM, Blogger mad muthas said...

i think if i gave up sex for 15 months, i'd never get round to it again.

 
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